To get the Pledge completed and the sign-on process started, the community agreed to an ambiguous placeholder on the topic of attribution (quoted below) with detail to be discussed further and agreed here.
Associates and Service Providers have additional responsibilities to contribute value back to the Commons, as per Item 6. In addition to licensing requirements, Associates providing a white-label OFN service are expected to ensure a reasonable public attribution of the contribution of the Open Food Network Commons.
So now we need to work out what is âreasonable attributionâ on a white-label instance?
####Wording?
Some (adapted) possibilities suggested by@CynthiaReynolds were:
what would we expect Associates (white-label instances) to clearly state/link on their websites?
âPowered by Open Food Networkâ
âAn Associate of the Open Food Networkâ / âAn Open Food Network Associateâ
?
####Where should it appear?
front page
about us
all pages served by OFN code
?? etc
It is perhaps useful to look at an example, so perhaps consider these questions alongside the work @woakes070048 is doing to re-brand this server [here]
(http://staging.harvest2order.com/).
I think the footer is perfect place for proper attribution, what about changing the footer order and text to read:
Company Name is powered by the Open Food Network - a free and open source software platform. Content is licensed with CC BY-SA 3.0 and code with AGPL 3 - Find us on GitHub
by moving the GitHub link down, it leaves the Associates Terms and Conditions separate from the OFN details.
my personal preference would be to have logo that accompanies it in the footer, something like these examples:
I agree with the attribution like âAffiliate of the Open Food Networkâ or âPowered by Open Food Networkâ, but I think there should be different options for the âlookâ of it⌠for example is the OFN logo necessary here ?
I guess if the white label user has his own brand strategy maybe he doesnât want another logo on his home page which can be understandable.
But I agree that in the footer if should clearly state that itâs powered by the OFN and point to the white label source repo, so I would see something in that example like:
Read our Terms and conditions | Find us on GitHub [here should be the forkedand modified version of Harvest2order]
Harvest to Order is a free and open source software platform [I guess this is true as given the AGPL licence it has been published also with AGPL licence so open source], powered by the Open Food Network [link to source white label original repo]. Our content licensed with CC BY-SA 3.0 and our code with AGPL 3.
OR have the suggested logo as a sideâŚ
For me the minimum we can require is this mention in the footer, even if no OFN logo.
Sorry to be late into this discussion but my first quick response is why on earth would we not all want to shout about being part of/ powered by/ associated with OFN and give full credit to all the time and creativity that has made it what it is and what it will become. Our new OFN UK home page will make this very clear.
I understand your point, but I think the white label users might have a different agenda, I mean, if they want to build a strong brand, they donât want to risk any confusion by adding another brand. The French potential big client for example, if they were going for a white label version, I donât think they would like to have another logo mixing with theirs. Marketing strategies can vary from one white label user to the other, some might be super activists and claim their belonging to the OFN, some might be more in their own marketing view and would put a more quiet attribution. I am not in favor of imposing every white label user to claim widely their connexion to OFN, but Iâm in favor of asking a minimum requirement in terms of attribution. If they want to do more thatâs fine
I personally agree with @NickWeir , weâll probably use a different brand for our instance http://katuma.org but we absolutely want to make it very clear that weâre OFN affiliates and weâll be proud to have the OFN logo in all our communication. I think this is important, itâs not just software deployed in some server.
I think there is a confusion here @enricostn, you are an affiliate, not a white label associate, so you, you do want to claim your belonging to the OFN, but white label associate is not affiliateâŚ
