Shopper and farmer data to make OFN even more transparent and enable a new commercial dynamic relationship

fyi - I think there is one very simple step (I think it would be simple anyway) that would help with communicating standards to the end buyer - see: Ensure WYSIWYG functionality for all user text imputs

I know you are more interested in standards for participation on OFN - but at least in the short term, the ability to clearly communicate what various properties (standards) producers are using mean - would be a useful step.